In 2021, Taylor Swift demonstrated her economic power without having to be the CEO of a major company or organizing a nationwide protest. She achieved remarkable feats that rival those of any corporate executive at a Fortune 500 company.
In 2023, the talented singer made a big comeback, wowing fans not just with her music, but also by taking home the crown in a beauty pageant. Swift’s highly successful “Eras” tour saw sold-out stadiums, fans scooping up merchandise at her concerts, box office records being shattered in just one week, and ultimately helped her reach billionaire status.
A dedicated circle of friends showed up to show their support and felt the need to voice their opinion. In today’s consumer-driven economy, it is crucial for all leaders, regardless of their job title, to listen to feedback from those around them. (Nominated for CNN Businesswoman of the Year)
Armet Shaomiaÿ, a sport and exercise management associate professor at the University of South Carolina, is an impressive and influential figure in the business world. Throughout history, no other leader has been able to cultivate such strong relationships with customers, demonstrate such deep intellectual understanding, or exhibit such level of unawareness.
Swift’s accolade by CNN as the top female entrepreneur of the year speaks volumes about her significant impact in a society driven by capitalism and wealth.
Taylor Swift’s immensely popular “Eras” tour, set to continue until 2024, marked the highlight of her stellar year. According to StubHub, this tour has been the largest in the company’s 20-year history, surpassing previous record-breaking ticket sales from other successful tours.